TSUMEB Mayor Mathews Hangula, has called on stakeholders to transform Tsumeb into a final destination for tourists.
Hangula made the call during the official opening of the annual Copper Festival held on Thursday.
According to Mathews, Tsumeb has become a tourism gateway whereby thousands of visitors come through everyday either for business or leisure, at the same time it has become a stopping point for thousands of Namibians that travel to and from the north of the country.
“With our strategic location and development partners Tsumeb must endeavour to be not only a gateway, but to become a destination where tourists will choose to stay,” said Hangula.
Hangula noted that tourism is a customer driven industry. “The appeal of a destination to tourists lies much more on the standard of service given to its visitors than it does on the attractions it offers.”
He stated that Tsumeb and Namibia at large benefits huge from the natural heritage conservation and harvesting from tourism, which is now producing positive results and enhancing the standard of living of the communities.
Hangula noted that Tsumeb has seen an upward surge and need to fully strengthen its potential as a welcoming tourism town.
The 17th annual Copper Festival is held under the theme “Copper Brings Namibia Together.”