ECONOMY passengers using the financially strapped Air Namibia will starting Friday no longer be offered free alcohol and hot drinks on any short flights.
The national airline’s spokesperson, Twakulilwa Koyofa, today announced that Air Namibia is re-aligning its economy class on-board meal and beverage offerings on all flights of 2.5 hours or less.
Koyofa noted the new service offering in economy class will include a dry snack option with either a juice, still or sparkling water, in the place of the hot meals previously served.
“This applies for all flights with a duration of 2.5 hours and less, irrespective of the time of departure or aircraft type. Alcoholic beverages such as beer, wines and spirits, as well as hot beverages such as tea and coffee, will not be on offer anymore,” Koyofa said.
Meal service options, along with related beverage offerings currently served in business class, will remain unchanged.
Koyofa noted that the change is necessitated by cost cutting and the need for the airline to take a different approach to ensure that product, service levels and related economics of the value chain are matched.
“The service offering on our international route will remain unchanged,” she said.
Interim Chief Executive Officer, Xavier Masule, said that this is one of the many initiatives Air Namibia is in the process of implementing for revenue enhancement and strategic cost engagement.
“As a trendsetter in the region, the move is geared towards making our business operations more financially sustainable and to re-align with today’s realities. The business environment is changing very fast and this has a big impact on the aviation industry globally, requiring airlines to adapt,” he said.
Air Namibia concluded that the move will ensure sustainability for the national airline and that the introduction is part of industry practices.