WABANTU Innovation and Development are living up to their name by keeping afloat during the global COVID-19 pandemic by venturing into various new businesses across the country.
Established in 2019, WaBantu is a wholly Namibian owned group of enterprises with a focus on innovation, product development, events management, music and entertainment.
For 36-year-old Asser Nepolo known by his stage name “Bantu” made his first venture into music back in 2008, but although he loves music, he expanded his brand to fit with the prevailing pandemic.
According to Nepolo, the WaBantu brand not only covers the entertainment world, but has currently several business subsidiaries such as WaBantu Innovation Hub, Entertainment and Events Management, Business Consulting, Lounge and Car Wash and a Foundation.
“We have managed to establish a music label, signed record deals with several artists, branded clothing lines, established car washes as far as Windhoek and Ongwediva, Omungwelume and Walvis Bay,” he said.
Nepolo stated that they primarily focus on social and community development, workspace or research centres to provide subject-matter expertise on technological trends, product development, strategic innovation management, and industry-specific insights.
“It enables active knowledge transfer between researchers and business experts, industry, government and representative of academia to meet and brainstorm with business experts to solve business challenges using innovation,” said Nepolo.
He indicated that through their record label, they aim to promote and develop bright and young talent in music and art for career growth.
Nepolo pointed out that the music industry has not been spared from the outbreak of COVID-19, but one need to find a way to remain afloat by putting their skills at use as a means of generating revenue for themselves.
He said the WaBantu Foundation, Nepolo noted that they mainly focus on area of education, science, innovation and entrepreneurship.